Author Archives: Faeiz Ramley

Why Multi-Tasking is Bad for Your Business


When do we multi-task?

There are times when we are faced with no choice but to multi-task. However, when is I detrimental to our results, and when is it ok to do so? Part of the reason we multitask is because the activities we’re doing are easy, and do not require much capacity on our brain. In other words, we are doing multiple, minimally stimulating activities at the same time. Like listening to music when you’re driving down the highway.

But when it comes to your business, anything you can do while multitasking is probably not something you should be doing in the first place. You need to focus on your business goals, and tasks at hand to make it count. A simple slip while multi-tasking may cause some undesirable and irreparable errors. Generating a wrong post, or misaddressing your client is something you do not want to end up having to deal with.

Focused Blocks as an Alternative

One simple tip is to work in concentrated one-hour blocks. You would need to find a space for yourself where you shut off all distractions, and focus on just one thing at a time. It will not be easy, but if you can resist the urge to multitask and spread your attention over five different things at one time, you’ll be able to accomplish things well.

It could be placing your ad, writing an email to your list, or even doing a bit of market research. Your results will be better than trying to rush and multi-task to complete these 3 tasks together within an hour. After all, each task is given a focus as you maximise the use of your mental capacity for it. Personally, doing just two of these one-hour concentrated blocks of work helped me accomplish more in those two hours than multi-tasking for eight hours.

I can’t stress to you how important working this way really is. By using this ultra-focus technique, you get to work less hours, but make those hours five times more productive.

Leveraging on Systems

However, if you want to leverage even more on this technique, this system here allows you to focus on the revenue generating tasks instead of the other back-end work. A funnel and sales team are already set-up and there to assist you in making all the sales for you, as you focus on getting traffic to these funnels. It definitely cuts down the workload and runway lead time for you to take off in this business.

So, give it a shot! Click here now to get involved.

Friday the 13th Came & Went – But the Marketing Effect Stays

Where Did This Superstition Come From?

A suggested origin of the superstition is that  the date Philip IV of France arrested hundreds of the Knights Templar on —Friday, 13 October 1307. But hear this out – this may not have been formulated until the 20th century! Why? Because any reference to this event is only mentioned in the 1955 Maurice Druon historical novel The Iron King (Le Roi de fer), John J. Robinson’s 1989 work Born in Blood: The Lost Secrets of Freemasonry, Dan Brown’s 2003 novel The Da Vinci Code and Steve Berry’s The Templar Legacy (2006). Sure, in Biblical history, Jesus Christ had his last Supper on the 13th, and was crucified on the Friday, but these two were never mentioned together simultaneously thereafter.

So Friday 13th is Just A Marketing Ploy?

There’s a very high chance that it just is! And look at it’s effectiveness. According to the Stress Management Center and Phobia Institute in Asheville, North Carolina, an estimated 17 to 21 million people in the United States are affected by a fear of this day, making it the most feared day and date in history. Some people are so paralyzed by fear that they avoid their normal routines in doing business, taking flights or even getting out of bed.

Well, it’s ok if it’s harmless, right? Just being cautious, one might say. But get this. It’s been estimated that USD 800-900 million is lost in business on this day alone. In fact, in Finland, a consortium of governmental and nongovernmental organizations led by the Ministry of Social Affairs and Health promotes the National Accident Day, which always falls on a Friday the 13th. Also, a study in the British Medical Journal, published in 1993, concluded that there “is a significant level of traffic-related incidences on Friday the 13th as opposed to a random day, such as Friday the 6th, in the UK.”

How You Can Get Such an Impact in Your Business

When you first launch your website, the quickest way to gain traction and expand your brand is to focus on a niche market. This means zeroing in on a smaller market with less competition. But to get to near-cult status at some point, you need to expand beyond that. Before you try to reach the global marketplace, you should take the time to carefully plan your new marketing strategy.

Don’t Forget Your Roots

Targeting the global market is a lot different that targeting a niche market. You have a larger audience, but you also have more competition. Despite that, you shouldn’t ignore your niche market and forget where you came from. You can continue to hold onto your hold of your niche market while targeting a larger audience. Continue what you’ve been doing that works to keep your existing sales through your niche market. You’ll simply develop new strategies to reach a larger market.

Localize Your Content to Each Region

When you are targeting multiple cities, you’ll need to create an individual landing page for each city. By using content to refer to places, people, and things that people in that city will recognize, it will bring about familiarity. This is localization and you’ll use it in your global marketing campaigns.

The easiest method of localization, however, would be through language and slang. About two-thirds of the world’s population are non-native English speakers. Most of these people, even if they can speak English, prefer to browse the web and shop online in their native language. It’s easy to add the option to translate your web pages into a different language (example, the Google Translate plugin).

You’re Ready for the Big Time

If you’d like to have access to even more powerful marketing tips, as well as a way to generate conversion-ready Internet marketing prospects each month, click here to learn about my done-for-you system.

Making Memories on Your Affiliate Marketing Like the NFL Playoffs

So it’s the new year, and a new season of playoffs begin. As humans, we thrive on competition, and what is not more human than a sports competition featuring the country’s best athletes. It’s basic human instinct to compete, and that’s why sports (regardless of what type of sports) are popular and capture our imagination and attention.

The thing about Sports is that it gives hope of a good underdog story that will be etched in everyone’s mind for years to come. Take Liecester City’s unexpected English Premiership WIn last season. We are half way through this season, and people are still talking about it. Even now, people are still rooting for them in the Champions League games, despite their struggles with their domestic league performance.

So you see, in sports, a good underdog story would actually give people something to remember. Now don’t you wish you can get that kind of memory/loyalty for your online marketing brand and business? How do you get into the heads of your potential customers to actually remember you before they remember anyone else? How do you give them the sign and signal saying “listen, if you need this product, buy from me and not him, ever”?

The Magic of the Purchase is in the Follow Up!

In case you haven’t already heard, majority of your prospects will not buy from you on the first exposure to your product. In fact, most of your prospects who are exposed to your products need multiple exposures before you can get a sale. The National Association of Sales Professionals did a study, and only 2% of sales are made on first contact. So where are the Bulk of the Sales Coming From?

80% of sales are made on the 5th-12th contact.

That means, they need to be exposed to your products between 5-12 times before they even get to a point of buying your product. In short, if you miss out following up on the 5th time or more, you risk losing a sale which has an 80% chance of happening. Here, persistence does matter more in order to capture your first sale. But persistence, though, is not enough.

Content is just as important

Beyond just showing your presence, your follow-up content must have a purpose to advance your sale agenda, while highlighting either a benefit of you product, taking down the barriers and objections to your product, or even better, both. Having said that, your follow-up must also be consistent with your messaging to capture the lead. While you can be persistent, a confused messaging in your follow-up would be much more of a turn off rather than persuasive.

In short : Your follow-up messaging must be consistent and persistent in order to get that sale

Do note that following up goes beyond your front end sale. You still need to follow up in order to get your back-end sales. Your sales do not (and should not) stop at just the basic products, especially if you want to succeed in online marketing. The best way is to outsource or automate this process (or get someone else to do it for you).

If you want an easy way to do this, here’s a program that not only gives you training, it automates the selling, has it’s own funnels, and follows-up on your front end sale to give you big back-end commissions.